Olivetree Design

I’m a designer.
I’m also a visual storyteller.

But I really think of myself as a creative curator; someone who works closely with an awesomely eclectic group of experts to translate what they need to say into something that people like you and me want to learn more about. Are you a marketing director looking to increase traffic to your amazing new website? Yep, I can help you do that. A museum curator wanting to attract a broader audience than what you’re used to? I’ll design your exhibit and also help you get the word out with a gorgeous marketing campaign.

I believe in vibrantly visual storytelling as a way to get people to see all the cool things that I see. And design—from exhibit design to marketing graphic design—is my favorite way to do that. Just thinking about all the cool stuff out there makes me happy. And this is a beautiful thing.

Museum Exhibits + Graphics

I love going to museums. And so do lots of other people. Exhibits run the gamut: many are fun, moving, thought-provoking, unexpected. But some are annoying, boring, or just plain confusing. I really enjoy translating what curators want to say in an exhibit into visuals that people respond to. And these are some examples of how I've done it.

Rosenbach Museum | Alice in Wonderland exhibit | 2015
Longwood Gardens | Water & Wonder exhibit | 2017
Union League of Philadelphia | Discovering Art in Philadelphia exhibit | 2017
Brandywine River Museum | holiday graphics | 2016
Penn Museum | Maya 2012 exhibit graphics
Penn Museum | Imagine Africa exhibit
Rosenbach Museum | Frankenstein & Dracula exhibit | 2018 (photo: Bluecadet)
Rosenbach Museum | Frankenstein & Dracula exhibit | 2018 (photo: Bluecadet)
Rosenbach Museum | Alice in Wonderland exhibit
Penn Museum | Maya 2012 exhibit
Holidays & Snowdays Exhibit | Brandywine River Museum
Holidays & Snowdays Exhibit | Brandywine River Museum
Off the Shelf...Game On! Exhibit | Selections from The Rosenbach Collection

Marketing & Branding

It all starts with your mission. And your mission is my mission. Everything that happens between your mission and what visitors experience is what I think of as "branding." It's not just about a cool logo and a signature color. It's about listening (to you, to your visitors, to potential clients) and understanding that "branding" is about building relationships and making connections...with real live people. It's a visual promise to deliver what you say you are going to. Together we can do that. I promise.

Winterthur Museum | Exterior banners
Winterthur Museum | Billboard
Mt. Cuba Center | Billboard
Rosenbach Museum | Frankenstein & Dracula exhibit | Exterior banners
Winterthur Museum | 3-page magazine print ad
Rosenbach Museum | Discovering Ulysses exhibit logo
Penn Museum | Excavating Ground Zero exhibit logo
Sunnyside Biomedical | logo design
Winterthur Museum | Collectors Circle logo
Rosenbach Museum | Frankenstein & Dracula logo
Winterthur Museum | Print advertising campaign

Print Design

Yes, we live in an increasingly digital world. But it would be a mistake to overlook the power of print media, especially for member solicitations, annual reports, and other direct mail. Digital + print are each pieces of the same puzzle and are essential for any cohesive marketing plan. I design pieces to work well across both digital and print platforms in order to appeal to the broadest target markets.

Freeman's Auctionners | International View magazine design
Mt. Cuba Center | Spring 2017 Program Guide
Winterthur Museum | Member Calendar
Winterthur Museum | Collectors Circle brochure
Single Magazine | Cover Designs
King of Prussia Mall | Brochure Design
Natural Lands Trust | Member solicitation direct mail
Simon & Schuster | Curious Buddies | Children's books brochure

Other Cool Stuff

These are some projects that I really loved developing and designing—but that never actually got made. It can be difficult to let go of some creative ideas, but it's usually for the best. Fortunately, I have a place where I can bring them to life again. Enjoy!

Frankula Agamograph
Shelley/Stoker Agamograph
Stairway to Heaven

I’m a designer.
I’m also a visual storyteller.

Museum Exhibits + Graphics

Marketing & Branding

Print Design

Other Cool Stuff

Frankula video copy

Get in Touch

I’m a designer. I’m also a visual storyteller.

Museum Exhibits + Graphics

Marketing & Branding

Print Design

Other Cool Stuff

Frankula video copy

Get in Touch

I’m a designer.
I’m also a visual storyteller.